What happened: 2017 NFL protest comments

Forbes noted that in November 2017 Papa John’s founder John Schnatter blamed NFL anthem protests—started by Black players, including Colin Kaepernick—for hurting chain sales. That is a public statement tying a Black-led protest to pizza revenue. It is not a court finding.

What happened: 2018 n-word call and Louisville boycott

Forbes reported on July 11, 2018, that Schnatter used the n-word during a May media-training call with agency Laundry Service. He confirmed the report, apologized, and resigned as chairman that night. NPR recorded the resignation. On August 8, 2018, the Columbia Tribune reported that Rev. Gerome Sutton of Louisville’s African-American Think Tank called a boycott over how the company handled the slur, including a demand for an African-American board member. CBS News later reported Schnatter’s July 14 letter to the board: he denied being racist and wrote that he never used the n-word in that meeting as a racial epithet. That is a later personal statement. It sits beside his July 11 confirmation that the language was used.

The Cookout read

Concern. A founder saying the n-word on a call about race, after blaming anthem protests for pizza sales, is the file. An apology and a board resignation are not a racial-equity program. The later “not an epithet” letter is labeled as his defense, not a referee’s ruling.